oVERVIEW
Design Army
Design Army is a husband-wife design firm based in Washington DC. Though they are present in the capital of the U.S., they are known world wide for their eccentric designs. This company profile brand book showcases the design firm and their works. Providing history, contact information, their team, a list of services, their works and awards, those interested can take a deeper delve into the Design Army community and gain more information about the firm. Let's just say this is your "Welcome" sign.
Year: 2022
Client: Design Army Design Agency
Role: Art Director
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Creative Services:
Publication Design
Copywriting
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Sticking to their design characteristics, bold design choices were made to showcase their works. Making a black book cover with unique lettering and even using bright and bold yellow as an accent color throughout.

Their stand out designs, featuring knowledge of color theory, typefaces and the grid these designers create unique works. With services including art direction, branding, packaging, integrated marketing and web design they stand apart from the rest. Such unique designs have caused the firm to reach so many accomplishments such as designing for Karl Lagerfeld and even the Oscars.
The Husband-Wife duo, Pum and Jake Lefebure are CEO's of Design Army started the firm together as a family. Together with an entrepreneurial creative edge and business expertise they created a firm like no other. Creating trendsetting works they lead among many firms today. Pum is known worldwide, speaking and judging many design competitions internationally. Jake was named as one of the Top 50 People to Watch by Graphic Design USA. So together they are definitely a force to be reckoned with in the word of design.


